The client
The Valley of the Mills Association is based in Mora, in northern New Mexico. Its tour is a two day event, and the goal was to get it in front of people well beyond the valley.
What we did
- Media pitches. We pitched the story to news outlets around the state.
- Event branding. A consistent look for the tour, so every flyer, post and sign felt like the same event.
- A custom visitor app. A simple way for visitors to find their way around the tour.
The result
The two day tour became statewide coverage, including a feature on KRQE's New Mexico Living, which you can watch above. The event sold out, and the buzz outlasted it.
Want to try the same approach for your own event? We broke down how to get your event covered by local news in New Mexico.
What they said
“I'm learning social media marketing from the best! You have made a big difference and are a great mentor”
Valley of the Mills Association, Mora, NM
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